Atlus Co., Ltd. is a Japanese video game developer, publisher, and distribution company based in Tokyo. A subsidiary of Sega, the company is known for its Megami Tensei, Persona, Etrian Odyssey, and Trauma Center series, among others. Its corporate mascot is Jack Frost, a snowman-like character from their Shin Megami Tensei series. Outside of video games, the company is also known for their purikura machines, which are selfie photo sticker booths popular in East Asia.