Baal, properly Baʽal, was a title and honorific meaning "owner", "lord" in the Northwest Semitic languages spoken in the Levant during antiquity. From its use among people, it came to be applied to gods. Scholars previously associated the theonym with solar cults and with a variety of unrelated patron deities but inscriptions have shown that the name Baʿal was particularly associated with the storm and fertility god Hadad and his local manifestations.