Guild Wars Factions is a fantasy action role-playing game and the second stand-alone campaign in the Guild Wars series developed by ArenaNet, a subsidiary of NCSOFT corporation. It serves as both a standalone game and first expansion pack to the base game, which is referred to as Prophecies. Simply referred to as Factions, it introduces the continent of Cantha, inspired by East Asian cultures, where two warring factions, the Luxons and the Kurzicks, are locked in a global persistent war. Players are able to join in this conflict, assisting their chosen faction in claiming towns on the game map.